Webs of influence : the psychology of online persuasion
Nahai, Nathalie2012
Books, Manuscripts
This book contains all the technological savvy you need to develop an online strategy that will catapult your business to the next level and take it global with dazzling results. Packed with amazing new techniques, big ideas, and the latest developments, it offers the insights, guidance and practical input of a leading expert.
Main title:
Webs of influence : the psychology of online persuasion / by Nathalie Nahai.
Author:
Imprint:
Harlow : Pearson Business, 2012.
Collation:
256 p. ; 24 cm.
ISBN:
9780273772958 (pbk)
Dewey class:
658.872
Language:
English
BRN:
402178